Juliett Rowe

Music enthusiast, concert goer, sports aficiando, dog and cat lover. Seen any good shows lately?

TL;DR

Juliett Rowe has dedicated her career to championing indie and DIY musicians—whether by spotlighting emerging artists in print publications, guiding strategic career moves, or offering late-night words of encouragement.In 2013, she took the helm as Head of Marketing and Promotions for Atlanta-based indie label Blood Drunk Records, where she played a key role in shaping release strategies, securing tour press, and elevating the label’s reputation as a powerhouse in Atlanta’s independent music scene. Working closely with artists, Juliett recognized the often-overlooked contributions of the DIY community—those working tirelessly behind the scenes to support the music they love.Determined to celebrate this grassroots movement, she founded Atlanta Record Label Fest in 2015. The festival provided a platform for independent labels and music fans to connect, proving that despite the digital age, there’s still a strong appetite for vinyl, cassettes, and community-driven artistry. The event grew significantly in its second year, expanding to two days and drawing participation from indie labels across Georgia.By 2017, Juliett broadened her impact, growing her artist management and consulting business while also working with Madison Records (Orchard/Sony) on digital marketing and project management initiatives.Today, Juliett is the Talent Buyer at Smith’s Olde Bar, one of Atlanta’s most iconic music venues. With two rooms (300 capacity and 100 capacity), Juliett books an average of 350 shows and private events per year.She remains deeply involved in the music industry through organizations likeGeorgia Music Partners (GMP), NARIP (National Association of Record Industry Professionals), and the Atlanta Chapter of the Recording Academy. Passionate about artist education, networking, and community-building, you can often find her at a show, or hanging out with bands waxing poetic on the value of having a website and an email list.